Most enterprise SEO pitches fail because they hide behind opaque retainers....

https://highstylife.com/how-much-should-i-budget-for-multi-country-seo-campaigns-a-procurement-side-guide/

Most enterprise SEO pitches fail because they hide behind opaque retainers. Procurement stalls when quotes lack ROI benchmarks, and your board demands flexibility without suffocating long-term lock-ins