Search is shifting from blue links to conversational AI agents like ChatGPT....

https://delta-wiki.win/index.php/The_End_of_the_Ten_Blue_Links:_How_Agent-First_Search_Rewrites_Your_Content_Calendar

Search is shifting from blue links to conversational AI agents like ChatGPT. This transition makes old keyword tactics obsolete. You must pivot to Answer Engine Optimization by crafting 40-60 word direct answers that address specific user intent